The sections in reports help the data to be organized and classified with similar metrics. You can choose the sections you want to include in reports in the report creation interface.

Facebook Section List

Overview

The first section of the Facebook report. Made out of 2 different slides. As its name suggests, this section acts as an overview of the period.

Page Like

From Page Like growth to Fan Distribution, 7 slides to cover all about Page performance.

Impressions & Reach

Impressions & Reach section of the report focuses on both Page and Post metrics that are vital to understanding how organic or paid campaigns performed. 13 slides including Paid performance.

Profile Activity

Profile actions are key to understand how the audience interacts with the brand besides the posts. This section outlines the performance of these actions in 5 slides.

Engagement

Engagement rate, the engagement rate on reach, videos, save all things related to post engagement is here in 4 slides.

Video

All things related to Videos.

Posts

These 8 slides focus on anything related to posts, including top-performing posts, time to post, and more.

Stories

Currently unavailable, this slide will cover everything needed in order to understand how Stories are performed.

Competition

This section focuses on competitor performance.

Insights

Insights about a particular report can be found in these slides. Only available on Enterprise package.

Glossary

The Glossary section of the report is a source for all wordings related to Facebook Analytics.


Have questions about sections? Chat with us or contact [email protected].

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